Who are we building this for?

Start light. This isn't an interrogation — you're listening for the 'why' so later steps land with the right tone.

What's the student's full name?

Coach cue: Write it exactly how they'll see it on the plan. First-name-only is fine for younger students.

What grade are they in right now?

Coach cue: After May 15 the UI will auto-label them 'rising'.

Where are they based?

Coach cue: Matters for in-state tuition and local scholarship priority.

What do they think they want to study?

Coach cue: If they say 'not sure' — that's a selling signal. Write what comes up.

Your name? (so we sign the plan properly)

Coach cue: Saved locally so you only fill it once per browser.

Need student's full name + 2-letter state